The Flora

Pub in/near Kensal Town, existing between 1881 and now

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Pub · Kensal Town · W10 ·

The Flora is situated on Harrow Road, W10.

The Flora was built in the 19th century from polychrome brick, and Pevsner notes its "angular window heads". The building is also notable for the contrasting brickwork above the windows and the floral motifs incorporated into the design.

The pub was known as The Flora Arms from 1881. In the nineteenth century, as The Flora Hotel, the building was the location for a number of inquests into deaths in the Queen’s Park area. Thomas Robinson Dipple was the publican for many years, from at least 1904 to 1921. Sometimes described as an "Irish" pub due to the large Irish community in the area, in the twentieth century the pub has been a favourite watering hole for supporters of the local football team Queen’s Park Rangers.

In April 1893, after QPR had beaten Fulham at at Kensal Rise in the final of the West London Observer Cup, the trophy was put on show in the pub.

The pub backs onto the Grand Union Canal.

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Kensal Town

Soapsuds Island

Kensal New Town was built between the Grand Central Canal (which opened in 1801) and the Great Western Railway line (opening in 1837) in the 1840s.

Single-storey cottages with gardens suitable for drying clothes were the first buildings and Kensal Road, Middle Row, West Row, East Row and Southern Row all appeared between 1841 and 1851. The rows of cottages quickly degenerated into a slum, mainly due to overcrowding, industrialisation and pollution.

The area was dominated by the Western Gas Company and Kensal Cemetery, which provided work but did little to improve the environment. Women were primarily involved in laundry work giving the area its nickname of ‘Soapsuds Island’.

The area was isolated from the rest of London at a time when Portobello Lane (now Portobello Road) was a muddy track sometimes impassable in bad weather.

Cut off from the municipal authorities it was left to charities to attempt to alleviate the social and health problems.

At the beginning of the 20th century, the cottage laundry industry began to be replaced by larger mechanized concerns.

In 1902 Charles Booth described it as, “Just as full of children and poverty as was the old woman’s dwelling in the nursery rhyme.” By this date the area had been transferred to the newly formed Royal Borough of Kensington. When the Piggeries and Potteries in Notting Dale were finally cleared in the early 20th century most of the displaced residents moved north into Golborne ward and Kensal.

By 1923 in the Southam Street area 140 houses contained some 2500 inhabitants. A series of evocative photographs by Roger Mayne in the 1950s showed that little had changed. It was only from the 1960s that the overcrowded and dilapidated terraces were cleared and replaced by social housing including Goldfinger’s Trellick Tower.
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